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Lipton's floating vending machine refresh the summer

The floating vending machine, which is a first in South Africa, is part of Lipton's Ice Sea: Never Lose Your Cool campaign.

Redação Promoview

20/02/2013 29/12/2023

Lipton Ice Tea has launched the world’s first floating vending machine at Clifton 4th beach, in Cape Town, South Africa.

Beach-goers and holiday makers soaking up the sun on Cape Town’s trendiest beach were stunned to see a Lipton Ice Tea vending machine floating amongst the waves. The floating vending machine, which is a first in South Africa, is part of Lipton’s Ice Sea: ‘Never Lose Your Cool’ campaign, an interactive activation which emphasises the idea of living life to the full whilst promoting safety and responsibility amongst its consumers.

Five of these Lipton Ice Tea vending machines will be making a splash at some of the main beaches along the South African coast. The brand fans will be able to track these secret locations by following the vending machines progress on the Lipton Ice Tea Facebook page where they also stand the chance of winning $ 10,000 in prize money.

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