Experiência de Marca

WestJet makes new live marketing action for Christmas

WestJet is an airline expert in promotional actions, especially during Christmas, strikes back in 2015's Christhmas.

WestJet has become an airline that not only sells only plane tickets to their customers but also inesquecíveis. This company experiences is well known as a low-cost brand, but also generates a lot of satisfaction in its services.

Since 2012, the airline has taken advantage of the holiday seasons to carry out promotional marketing, who left good memories and are unlikely to be forgotten by those whom'd have participation.

Photo: Disclosure.

The main feature of their actions is that Santa Claus is not red does not "elves" to help meet the desires, but is blue (color distinguishes the airline) and is supported by the airline staff working at its disposal.

Here we leave the action taken this Christmas dubbed "12,000 mini-miracles":