Canal
Geral

Promo have 30 Brazil actions in the shortlist

Por: 0 21 de Junho de 2015

Agencies performed it's works in Brazil, have placed 30 promotional actions in the shortlist's Promo Category in the 2015 edition of the Cannes Film Festival, a numer slightly lower than the 32 finalists in 2013 and 2014. Opus Multipla, FCB, Ogilvy, Leo Burnett and Africa are national agencies with more shortlists. The final result comes out early on Monday (22/6). The United States leads this phase that will define the winners of 2015. The US agencies have placed 57 pieces among the 300marketing actions that make up the shortlist. Then came Germany, with 22, Australia with 20, France with 15, Spain had 14, Britain and Argentina were left with 13. Cannes-Lions-3-lions   The FCB led the nominations with six shortlists, two for "Nivea doll", Nivea, and two for "Print for help" for HP. Then became Ogilvy, with five, including two with "Security moms" to Sport Recife. The Leo Burnett Tailor Made did five shortlists, including two with "Donation badges" to ABTO. A fourth highlight is for Africa, with four finalists (with campaigns for four different advertisers). The Lew'Lara \ TBWA received two nominations for the shortlist. With a campaign, Grey, DM9DDB, DM9Sul, AlmapBBDO, Mood, Multiple Opus, Publicis and Fox also emplacaram finalists. The campaign with the most nominations was "Nivea doll", the FCB for Nivea, with three. Several actions have managed two nominations: "Donation badges (Leo Burnett to ABTO)," Solidary Queue "(Leo Burnett for Blood Club Good)," Security moms "(Ogilvy for Sport)," Print fot help "(FCB HP). The category gained ten Lions to Brazil last year, including four Golds, one Silver and five Bronze. Brazil made 245 entries in the category, down 8.2%, similar to the overall average rate of 8.8% is considered all categories. The country has a total of 3,117 entries.

Campaign Agency
Client
ESPN EYE TEST
AFRICA
ESPN
INSTAPLANE
AFRICA
RIO EU AMO EU CUIDO MOVEMENT
MUTANT FONT
AFRICA
AMNESTY INTERNATIONAL
TICKET BOOKS
AFRICA
L&PM
FIRST DAYS OUT
ALMAPBBDO
MARS BRASIL
MASP LOSERS FREE PASS
DM9DDB
MASP MUSEUM
THE BIGGEST SPORTING GOODS IN THE WORLD
DM9DDB
NETSHOES
HOUSES IN EXHIBITION
FCB
ZAP
NIVEA DOLL
FCB
BDF NIVEA BRASIL
NIVEA DOLL
FCB
BDF NIVEA BRASIL
NIVEA DOLL
FCB
BDF NIVEA BRASIL
PRINT FOR HELP
FCB
HEWLETT-PACKARD BRASIL
PRINT FOR HELP
FCB
HEWLETT-PACKARD BRASIL
THE LULLABY MATCH
FOX SPORTS
THE ART OF WAITING
Grey
RECLAME AQUI
DONATION BADGES
Leo Burnett Tailor Made
ABTO (BRAZILIAN ASSOCIATION OF ORGAN TRANSPLANTATION)
DONATION BADGES
Leo Burnett Tailor Made
ABTO (BRAZILIAN ASSOCIATION OF ORGAN TRANSPLANTATION)
SOLIDARY QUEUE
Leo Burnett Tailor Made
CLUBE SANGUE BOM
SOLIDARY QUEUE
Leo Burnett Tailor Made
CLUBE SANGUE BOM
THE ROCKSTAR NEXT DOOR
Leo Burnett Tailor Made
GUITAR PLAYER
FLAMENGO TREE
Lew´Lara\TBWA
ADIDAS
THE CONTAGIOUS BILLBOARD
Lew´Lara\TBWA
CIA CACIQUE DE CAFÉ SOLÚVEL
MEETING MURILO
Mood
KIMBERLY-CLARK
CARTOON HELPLINE
Ogilvy
GRAACC
IBM BITCOIN RAIN
Ogilvy
IBM BRASIL
SECURITY MOMS
Ogilvy
SPORT CLUBE DO RECIFE
SECURITY MOMS
Ogilvy
SPORT CLUBE DO RECIFE
THE HIV POSITIVE POSTER
Ogilvy
GIV (LIFE SUPPORT GROUP)
SAFETY CROSSING FOR ELDERLY
Opus Multipla
CURITIBA CITY HALL
SKIP AD FESTIVAL
Publicis Brasil
SONY ENTERTAINMENT TELEVISION
 

Tags: