Por: 0. 9 de Junho de 2015
When it comes to promotional marketing's strategies, seems to be no limit to creativity, an example of this is the beer brand 34 made a strategy of inadequate promotion from the point of view of the provisions, but eventually learned reward their consumers and make them live a unique experience. In Georgia, 34 beer brand was able to increase its sales by 230% after the price increase of their product to consumers without offering something in return or some extra benefit. It seems illogical, even for customers who came to the dealer and found beer at prices never seen before, however, there were some who decided to buy it regardless of this detail.