Canal
Brand Experience

Spotlights over pedestrians during a live marketing action

Por: Adsoftheworld 16 de Outubro de 2015

Audi, one of the leading car manufacturers decided to show how their cars are safe for both drivers and pedestrians, and have used a live marketing action, to show the usefulness of your new device.

A brand's outdoor was installed on a Brussels street surprising everyone passing through an intersection, shooting a strong spotlight on the passerbies, by an Audi's car on the bilboard.

Photo: Disclosure.

This action was developed by DDB agency, and shows the technology of the new Audi A4. With these new headlamps can illuminate an entire street, considerably reducing the risk of crashing on people or cyclists during the night time.

Below the video of the action wich surprised many people passing on the local:

 

Tags: