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Brand Experience

Great brands gather at CES 2016

Por: Promoview Advising 7 de Janeiro de 2016

The Consumer Electronics Show (CES) is a leading technology fairs in the world, and always occurs in early January in Las Vegas. In 2016, it takes place between 6:09 that month.

Each year, the CES highlights change somewhat in 2016, the focus is on the next generation of transportation and entertainment. The expectation, as always, is that big brands like Samsung, Sony and LG, show some of its main news for the rest of the year. As well as smaller companies arriving innovating with unimagined technologies.

Photo: Reproduction / Google.

BMW must present a panel capable of being controlled by gestures, called Air Touch, while Toyota must submit a new map system to equip autonomous vehicles the company planned to be launched in 2020. The Audi can also reveal a concept of driverless car.

However, the highlight must come from Ford. The automaker is expected to announce during the event partnered with Google to mass manufacturing giant autonomous cars from Mountain View.

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