The Magic City Festival to be held in Quebec in Canada in April, decided to use the power of his magic to promote the event. For this to happen a fun live marketing action was created to surpreender people in the city.
The Lg2 agency responsible for action, installed a billboard at a bus stop that displayed the message "tap the wand here."
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Photo: Disclosure.
Those who ventured to join in the fun had a surprise. The magic came and went around the mounted stage for action, and at the end gave a ticket to the show.
Here we leave the video of the festival activation:
