Experiência de Marca

Mushroom mascot will follow you wherever you are

Fans of the pizza chain were stalked by the stoned-looking mushroom with help from their friends and family, and filmed using hidden cameras.

Redação Promoview

25/10/2012 29/12/2023

When we follow some company on Twitter, is very common we receive annoying tweets that seems to say “unfollow me”.

So, to make this virtual relation more friendly, Mellow Mushroom literally decided to follow their followers in real life. For this, the agency Fitzgerald + Co, fantasized an actor as mascot of pizzeria.

Check out the video below to see the mushroom mascot following one of the company’s Twitter followers:

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Experiência de Marca